This press conference, a ceremonial bow on DeflateGate, might be the most NFL thing ever. Robert Kraft informed media that he would be speaking at the spring owners meeting, which is a thing that media actually covers, to discuss deflated footballs. Earlier in the day we learned that Kraft and Roger Goodell hugged it out, after Kraft bristled at Goodell hitting the Patriots with a stiff penalty for more probably than not screwing around with their footballs. The end product of that hug was this press conference, which is five minutes of Robert Kraft saying absolutely nothing.Sure, Kraft continued to criticize "the process"—the NFL is nothing without efficient processes—specifically noting the length of time it took to finish the process, as well as the reliance on circumstantial evidence, as if circumstantial evidence—such as DNA, fingerprints, and other forensics—is intrinsically worse than direct evidence, like human memory and eyesight. But, the ever gracious owner reluctantly accepted the punishment so that everyone could just move on. He has too much respect for the league, a family of 32 teams, really, and the office of commissioner to continue with the harsh rhetoric of defending himself.Even Robert Kraft, so certain of his and his employees' innocence, will kneel at the power of decorum and What Is Best For The NFL. Robert Kraft likely had no plans of appealing anything, that much is clear. But this is about keeping up appearances, giving this an angle that can be spun. So Kraft goes out there and tells folks that even though he feels they got it wrong, the NFL is Right, by virtue of being the NFL. Because without the NFL's phony moral compass and without this nonsensical devotion to investigating the piss out of the least worthy controversies, the NFL would be nothing more than a loose collection of morally ambiguous clans out to make money. That's not quite as palatable as telling people the NFL is full of "high character individuals."But since they hired a lawyer to do all kinds of scientific tests on footballs, and trotted out someone in a suit to "reluctantly" accept the same punishment that not one week ago he commissioned a lawyer of his own to criticize on a newly-created website, the NFL is not just some gang. It's a very serious business, run by very serious businessmen, solely concerned with making you believe they are just that serious.